• About us
  • Advertise with us
  • Subscribe Now
  • Media Kit
Saturday, July 25, 2026
Gulf Agriculture
  • Home
  • News
  • Videos
  • Industry Update
    • Animal Feeds & Nutrition
    • Greenhouses
    • Garden & Landscape
    • Fruits & Vegetables
    • Aquaculture
    • Agricultural Machineries & Equipment
    • Horticulture & Floriculture
    • Fertilizers & Agrochemicals
    • Irrigation
    • Plant Protection & Nutrition
    • Poultry & Livestock
    • Seeds & Nursery
    • Smart Farming
  • Country Update
  • Digital Magazines
    • Publications
  • Events
  • Careers
  • Contact Us
  • Media Kit
No Result
View All Result
  • Home
  • News
  • Videos
  • Industry Update
    • Animal Feeds & Nutrition
    • Greenhouses
    • Garden & Landscape
    • Fruits & Vegetables
    • Aquaculture
    • Agricultural Machineries & Equipment
    • Horticulture & Floriculture
    • Fertilizers & Agrochemicals
    • Irrigation
    • Plant Protection & Nutrition
    • Poultry & Livestock
    • Seeds & Nursery
    • Smart Farming
  • Country Update
  • Digital Magazines
    • Publications
  • Events
  • Careers
  • Contact Us
  • Media Kit
No Result
View All Result
Gulf Agriculture
No Result
View All Result
Home News

One of Italy’s largest agricultural companies relies on BKT tires: the winning choice of Maccarese S.p.A.

BKT solutions add to the productivity of Maccarese S.p.A., a long-established farming business on the Latium coast holding 3,200 hectares of cultivated land and one of the largest cattle breeding farms in Italy

by Gulf Agriculture News Desk
2 years ago
in News
One of Italy’s largest agricultural companies relies on BKT tires: the winning choice of Maccarese S.p.A.
ShareShareShareShareShare

One of Italy’s largest agricultural companies, which is also one of the most outstanding businesses in the country, has chosen to fit its farming machinery with latest-generation tires by BKT. We are talking of Maccarese S.p.A.. The company located on the Latium coast, just a stone’s throw away from the sea, has a long story to tell. Being part of the Benetton Group, Maccarese operates today in the agricultural, livestock and energy sectors. It holds an area of 3,200 hectares where cereals, protein crops, forages and vegetables are cultivated. The company has also one of the largest milk cow breeding farms consisting of 3,600 heads of cattle that are able to satisfy 15 percent of the daily milk consumption of neighboring areas.

As a result, Maccarese S.p.A. plays a major role in supplying the territory and contributes significantly to local profitability. From here stems the company’s need to maintain high levels of both productivity and business efficiency, making decisions aimed at containing costs and general consumption. Accordingly, anything related to the company’s large fleet of farming machinery, including more than 25 tractors and their equipment, assumes considerable weight and requires careful evaluation.  

Criteria such as a long service life, durability and fuel optimization – particularly when choosing the most suitable tires – are decisive factors in meeting the operational needs of such a large entity. These features can be found in the tire ranges made by BKT. And indeed, the farming business has decided to rely on them for their ability to perform safe transport operations even with heavy loads and to ensure an extended product life-cycle. Two requirements that perfectly match the needs of such a large, cost-conscious company.

This way, BKT has become a trusted ally for Maccarese S.p.A. being able to support the intensive uses that the company tractors have to face on hugely varied and vast terrains. In fact, BKT tires support the farm’s activities – from plowing to minimum tillage, from no-till seeding to precision farming – considering that some of the tractors reach an average of up to 2,000 hours of work per year.

The company’s choice has been to rely on AGRIMAX FORTIS for land preparation and tillage operations, as well as for transport activities. This tire, used in combination with AGRIMAX RT 765M, is the perfect solution for equipping the most modern tractors engaged in demanding applications and heavy-duty service, as in the case of Maccarese S.p.A. Both tires provide an excellent level of traction, as well as enabling the transport of very high loads at speeds of up to 65 km/h – a winning aspect that contributes to operational efficiency.

“Employing tires such as AGRIMAX FORTIS and AGRIMAX RT 765 M means being able to benefit from greater productivity in the field, which in the case of AGRIMAX FORTIS is given by its reinforced nylon carcass. Moreover, these two solutions are able to preserve the soil by ensuring reduced soil compaction, which in turn means keeping on operations while protecting crops,” – comments Piero Torassa, Field Engineering Manager, BKT Europe. “AGRIMAX RT 765 M also boasts a high level of self-cleaning capabilities, which reduces downtime and rolling resistance, resulting in lower fuel consumption.”

As part of the tires belonging to the AGRIMAX range, Maccarese also relies on AGRIMAX FORCE, which is one of BKT’s top-of-the range products. This tire provides high performance and efficiency plus operational benefits deriving from the IF technology. These include the ability to carry heavy loads at lower inflation pressure compared to standard solutions. This leads to reduced soil compaction due to the larger footprint and high flotation capabilities.  

“When dealing with such important and extensive tasks, we cannot but mention also  AGRIMAX V-FLECTO. Thanks to its VF technology, this tire is able to carry loads of up to 40 percent more weight at lower inflation pressure compared to standard and IF tires,” – adds Piero Torassa. “AGRIMAX V-FLECTO is the ideal solution to improve the performance of high-power tractors operating both in the field and on the road.”

Finally, for the trailers and the 25,000-liter manure spreader tanker, Maccarese has opted for RIDEMAX FL 693 M belonging to the flotation tire range. This tire has outstanding self-cleaning capabilities, which are particularly appreciated when frequently moving equipment from one field to another.  

These tires are an example for the highly specialized, state-of-the-art solutions that highlight BKT’s ability to respond efficiently and flawlessly to the demands of its customers around the world, supporting them at every stage of their work and on every terrain – no matter how complex – by providing them with the most comprehensive product range available on the market to date.

Post Views: 5,671
ADVERTISEMENT
Previous Post

Top Three Tips to Kickstart Your Row Crop Season Right

Next Post

Innovation and Automation in Weed Control

Related Posts

Corteva and Arevo Partner on Soy Crop Nutrition
News

Corteva and Arevo Partner on Soy Crop Nutrition

July 24, 2026
AGMRI AI Agent Now in Use for Field-Level Agronomic Decisions
News

AGMRI AI Agent Now in Use for Field-Level Agronomic Decisions

July 23, 2026
Agricultural Machinery: Cooperation Between Ethiopia and Italy is Strengthening
News

Agricultural Machinery: Cooperation Between Ethiopia and Italy is Strengthening

July 22, 2026
SPACE 2026: 40 Editions Dedicated to Livestock Farming
Events News

SPACE 2026: 40 Editions Dedicated to Livestock Farming

July 21, 2026
Food Expo PRO 2026 Spotlights Expanding Halal Food Sector and Culinary Innovation in Asia
News

Food Expo PRO 2026 Spotlights Expanding Halal Food Sector and Culinary Innovation in Asia

July 21, 2026
Evonik completes backward integration of its global MetAMINO® production network
News

Evonik completes backward integration of its global MetAMINO® production network

July 20, 2026
Next Post
Innovation and Automation in Weed Control

Innovation and Automation in Weed Control

PLENTY AND MAWARID LAUNCH REGIONAL PARTNERSHIP TO GROW FRESH PRODUCE IN GCC

PLENTY AND MAWARID LAUNCH REGIONAL PARTNERSHIP TO GROW FRESH PRODUCE IN GCC

Malaysia Showcases Agricultural Prowess in Dubai with MAHA 2024 Business Networking Event

Malaysia Showcases Agricultural Prowess in Dubai with MAHA 2024 Business Networking Event

May-June 2026 Edition

BROWSE BY CATEGORIES

  • Agricultural Machineries & Equipment
  • Animal Feeds & Nutrition
  • Aquaculture
  • Country Update
  • Editor's Pick
  • Events News
  • Fertilizers & Agrochemicals
  • Fruits & Vegetables
  • Garden & Landscape
  • Greenhouses
  • Horticulture & Floriculture
  • Industry Update
  • Irrigation
  • Media Kit
  • News
  • Plant Protection & Nutrition
  • Poultry & Livestock
  • Seeds & Nursery
  • Smart Farming
  • Sponsored News
  • Video
Gulf Agriculture

Gulf Agriculture is the highest circulating Agriculture Magazine in the Middle East.

Follow us on social media:

Recent News

  • Corteva and Arevo Partner on Soy Crop Nutrition
  • AGMRI AI Agent Now in Use for Field-Level Agronomic Decisions
  • Agricultural Machinery: Cooperation Between Ethiopia and Italy is Strengthening
  • SPACE 2026: 40 Editions Dedicated to Livestock Farming

Category

  • Agricultural Machineries & Equipment
  • Animal Feeds & Nutrition
  • Aquaculture
  • Country Update
  • Editor's Pick
  • Events News
  • Fertilizers & Agrochemicals
  • Fruits & Vegetables
  • Garden & Landscape
  • Greenhouses
  • Horticulture & Floriculture
  • Industry Update
  • Irrigation
  • Media Kit
  • News
  • Plant Protection & Nutrition
  • Poultry & Livestock
  • Seeds & Nursery
  • Smart Farming
  • Sponsored News
  • Video

Recent News

Corteva and Arevo Partner on Soy Crop Nutrition

Corteva and Arevo Partner on Soy Crop Nutrition

July 24, 2026
AGMRI AI Agent Now in Use for Field-Level Agronomic Decisions

AGMRI AI Agent Now in Use for Field-Level Agronomic Decisions

July 23, 2026
  • About us
  • Advertise with us
  • Subscribe Now
  • Media Kit

© 2026 Gulf Agriculture

No Result
View All Result
  • Home
  • News
  • Videos
  • Industry Update
    • Animal Feeds & Nutrition
    • Greenhouses
    • Garden & Landscape
    • Fruits & Vegetables
    • Aquaculture
    • Agricultural Machineries & Equipment
    • Horticulture & Floriculture
    • Fertilizers & Agrochemicals
    • Irrigation
    • Plant Protection & Nutrition
    • Poultry & Livestock
    • Seeds & Nursery
    • Smart Farming
  • Country Update
  • Digital Magazines
    • Publications
  • Events
  • Careers
  • Contact Us
  • Media Kit

© 2026 Gulf Agriculture

Subscribe to our newsletter and online magazine

Subscription Form FG